So, you wake up one morning, step out of bed and say to yourself: “Ouch, I’ve got a stone bruise on my heel.” It begins to feel a little better as you walk around. The next morning, you’ve got the same thing, only it’s worse. Over the course of a few days, you can hardly walk when you get up and the relief doesn’t come as you walk and stretch. It’s not a stone bruise, you’ve got Plantar Fasciitis. Correctly pronounced it is “plantar fash-eee-eye-tiss”.